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Fiduciary
Fi-du-ci-what!? It’s simple — we have structured our business so that we are personally liable if we give you bad advice.
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Commission-Free
No hidden fees. Our transparent fee schedule makes it easy to understand exactly how we get paid.
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CFP® Professional
Only 25% of all financial advisors in the industry hold the CERTIFIED FINANCIAL PLANNER™ designation.*
*Source: www.cfp.net, www.cerulli.com
Work Optional
Case Study #1
Mark and Jennifer don’t have a set date for retirement — not because they can’t retire, but because they’re not sure they ever want to stop working completely. Mark is a tenured professor who can’t imagine no longer making such a big impact on the lives of his students. He loves being able to...
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Retired
Case Study #2
Dan devoted 35 years to his company before deciding it was time to move into the next phase of his life. With their children grown, he and his wife Laura were looking forward to traveling, golfing, and giving back to their community. His retirement package included stock options...
Nearing Retirement
Case Study #3
After accumulating wealth throughout the years as a biotech executive, Carol began thinking about retirement. She consistently saved and currently holds a variety of investment accounts, including 401ks from her employers, stock options, an ESPP, and multiple brokerage accounts.
Have peace of mind knowing your money stays with established institutions you can trust:
TAYLOR R. SCHULTE, CFP®
FOUNDER & CEO
Welcome! I’m a native San Diegan and I worked for large wealth management firms for half of my career.
They spent more time talking about how to make the firm more money than how to make clients more money. I set out to change that.
In 2014, I launched Define Financial. We are a team of award-winning CFP® Professionals helping our clients reduce taxes, invest smarter, and retire on their terms.
I’m a regular contributor to Kiplinger and the host of an iTunes top 100 retirement podcast called “Stay Wealthy”.
When I’m not perfecting financial plans, you can find me traveling with my wife and two sons (Sawyer & Sutton), searching for the next best carne asada burrito, or trying to master Adam Scott’s golf swing.
From the Blog View All
Today I’m sharing simple tips for how to save money in 2021. Why? Because when you save more money, you have more money to invest. And with more money to invest, you can use the…
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In the Press View All
Investopedia Top Financial Advisors: Taylor Schulte Ranked #2 in U.S.
Taylor Schulte, CFP® was named the #2 top financial advisor in 2020 on the annual Investopedia 100 List. Each year, Investopedia creates its list of advisors who have been influential in bringing financial education to…
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